• Shadywack@lemmy.world
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    1 month ago

    The virtue signaling just backfires. “Rainbow washing” is a thing now. Companies never gave a fuck about a progressive message, they care about trendy things to cash in on.

    • Death_Equity@lemmy.world
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      1 month ago

      I get the impression Ben and Jerry’s does actually care bout progressive issues, but they are that rare exception.

      • celsiustimeline@lemmy.dbzer0.com
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        1 month ago

        It’s too bad they don’t have ownership of their company any longer. They sold B&J to Unilever and now they have a reduced platform to share progressive values. Any progressivism out of Unilever is cynical corporate pandering.